Fudge Luminizer Moisture Boost Shampoo

This shampoo gives up to 48 hour weightless hydration, illumination and is infused with a lightweight micellar oil complex. Specially formulated with a featherlight micellar oil complex that gently cleanses, moisturises and illuminates each strand, whilst the unique Opti-PLEX™ technology strengthens hair from the inside out for contoured perfection. Colour is locked from fading for 33 washes and hair is stronger, smoother and more shiny. Developed with FragranceFuse™ technology that infuses each strand of hair with an explosion of fragrance that lasts for 24 hours. Lather evenly through wet hair and rinse thoroughly. Follow with luminizer weightless conditioner to magnify mirror shine and contoured perfection. Avoid contact with eyes.